ATTRACT CUSTOMERS TO YOUR WEBSITE
- By keeping your website fresh — updating pages, news articles, calendar of events... You can even change the homepage design with the press of a button — great for seasonal features.
- Through search engines — you can manage the "meta tags" for search engines, and the site construction is "search engine friendly".
- Boost your Google rank with built in search engine optimization - The business builder content management system helps optimize your website for best SEO practices.
CONVERT VISITORS TO CUSTOMERS
- Use Business Builder features to educate, entertain and convince potential customers to make a purchase — You can add images, photo galleries, testimonials, supporting documents, and more, to positively influence purchasing decisions.
- Capture leads — Take every opportunity to capture visitor information, by providing an offer of value. You can create forms, ie. for draws, surveys, quote requests, event registrations, requests for more information ...
- Measure and adjust your results — You can measure your web site activity, and make educated decisions about changes to improve the results.
RETAIN YOUR CUSTOMERS
- Enhance communications with existing customers — the Blog and Bulletin Board facilitate communications and support.
- Keep your business on your customers' minds — through News RSS feeds and Newsletters.
- Provide a "members only" area — where you can provide information not available to the general public
And you can add more features at any time ie. Shop Cart, Banner Ad Tracking ...